Privacy Policy
Amsons® Privacy Policy
This Privacy Policy explains how your personal information is collected, used, and shared when you visit or make a purchase from amsons-co.myshopify.com (the “Site”).
1. Personal Information We Collect
We collect two types of personal information from you:
a) Device Information
When you visit the Site, we automatically collect information about your device, including:
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Web browser type
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IP address
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Time zone
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Cookies installed on your device
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Pages or products you view
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Websites or search terms that referred you to the Site
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Interaction with the Site
We use the following technologies to collect Device Information:
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Cookies: Small data files stored on your device. Learn more
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Log Files: Track actions on the Site, including IP address, browser type, referring/exit pages, and timestamps
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Web Beacons, Tags, and Pixels: Electronic files used to record browsing activity
b) Order Information
When you make a purchase or attempt to purchase through the Site, we collect:
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Name
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Billing address
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Shipping address
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Payment information (including credit card numbers)
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Email address
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Phone number
Personal Information in this Privacy Policy refers to both Device Information and Order Information.
2. How We Use Your Personal Information
We use your information to:
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Process and fulfil orders, including payment, shipping, and invoicing
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Communicate with you
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Screen orders for potential risk or fraud
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Provide information or advertising about our products/services, in line with your preferences
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Improve and optimise our Site, including analytics on browsing behaviour and marketing campaigns
3. Sharing Your Personal Information
We share your information with third parties to help us provide and improve our services:
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Shopify: Powers our online store. Shopify Privacy Policy
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Google Analytics: Helps us understand how customers use the Site. Google Privacy Policy | Opt-out
We may also share your information to:
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Comply with legal obligations
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Respond to subpoenas, search warrants, or lawful requests
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Protect our rights and the rights of our users
4. Behavioural Advertising
We may use your information for targeted advertisements. Learn more: NAI
You can opt out of targeted advertising via:
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Facebook: Ad Settings
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Google: Ad Settings
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Bing: Advertising Policies
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Digital Advertising Alliance: Opt-out Portal
5. Do Not Track
Our Site does not change its data collection practices in response to Do Not Track signals.
6. Your Rights
If you are a European resident, you have the right to:
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Access personal information we hold about you
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Request corrections, updates, or deletion of your information
We process your information to:
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Fulfil contracts (e.g., processing your order)
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Pursue our legitimate business interests
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Transfer information outside Europe, including to Canada and the USA
7. Data Retention
We retain your Order Information for our records unless you request deletion.
8. Changes to This Policy
We may update this Privacy Policy periodically to reflect changes in our practices, legal requirements, or operational needs.
9. Minors
This Site is not intended for individuals under the age of 16.
10. Contact Us
For questions about this Privacy Policy, or for assistance with your personal information, please contact us:
Email: info@amsons.co
Mailing Address:
Amsons
207-209 Dunstable Road
Luton, Bedfordshire
LU1 1DD
United Kingdom



